Factoring in production costs, PR and more, it's not easy for a young designer to break into the spotlight. Enter Matériel, a company that uses an incubator-like model to foster some of Georgia's buzziest emerging talents—providing them a platform, in-house production and business savvy to produce and sell their designs. (For a bit of history and context, Matériel is the premium fashion line from Georgia’s oldest textiles brand, “Fashion House Materia,” first founded in 1949. It produces all of Georgia's military uniforms to this day and has a strict no outsourcing policy: every single item is made locally.) Currently, Aleksandre Akhalkatsishvili and Lado Bokuchava (who both have their own private labels) are the hot headline duo at the helm. Over the two seasons they've served as co-creative directors, their combined aesthetic—an exercise in restrained femininity—has earned frequent comparisons to Phoebe Philo. Indeed, anyone devoted to "old Céline" will feel right at home in the streamlined shirt dresses, tailored trousers and silk blouses. For Spring, this covetable blend of femininity and rigor finds expression in fresh color—the new palette includes a grass-bright green, cornflower blue and deep red.
Known for: Silk dresses and coats that sell out on repeat. Invest now.