Style #INSPO in the Digital Age

Waiting for your favorite monthly magazine to arrive is no longer the only means of finding fresh style ideas. Today our inspiration comes from myriad sources, most of them digital. Where once you might have chanced upon your new obsession during your daily stroll, now (like it or not) the magic tends to happen during the daily scroll.

 

So who are the women we look to? Relatable, aspirational and inspirational, read on to discover the names you might not have heard of but whose style you’ll soon find yourselves channeling.

1

ARPANA RAYAMAJHI

WHO?

• Nepalese artist and jewelry designer currently living in NYC. Her loyal Instagram following loves her for her quirky east-meets-west style.

 

HER VIBE

• Bohemian spirit from Nepal but perfectly void of cliché. Often wears colorful beaded jewelry, sequins, a silver nose ring and a smile.

HER LOOK

• ‘70s print flares and chunky platforms artfully toned down with architectural pieces. Tip: M2Malletier = instant sophistication.

 

“As someone who doesn’t like the unease of heels but wants a little height, platforms are the best solution. In my opinion, they look better! Women rarely opt for pants when dressing for big events in Nepal, they generally like to show off their legs with dresses as it looks "modern" or "westernized". But I like to break convention!”

2

JULIE PELIPAS

WHO?

• Fashion Director of Vogue Ukraine and mother who frequently puts street style stars to shame during Fashion Week.

 

HER VIBE

• Superb style that’s impossible to emulate but that all Vogue editors seem to possess in spades.

HER LOOK

• Chic. Monochrome, sculptural accessories and unexpected pairings that break the style rulebook but always seem to work.

 

“This Proenza Schouler look is luxe yet laid back. The combination of white and architectural ruffles embodies fashion's fresh take on femininity—a perfect message for a springtime.”

3

JESSICA DE RUITER

WHO?

• Hollywood super stylist and mother originally from Canada, now based in Los Angeles.

 

HER VIBE

• LA comfort and elevated ease. Day to night, city to beach. Good glimpses of lifestyle.

HER LOOK

• Easy separates with playful details and sophisticated accessories.

 

“I wear Garrett Leight frames every day, I love that they are unisex. Jacqui Aiche’s single earring brings just the right amount of color to this otherwise neutral look.”

4

EKATERINA MUKHINA

WHO?

· Muscovite mother and successful stylist with a seriously impressive wardrobe. Also the first fashion editor of Russian Vogue.

 

HER VIBE

· High-maintenance pieces—think statement coats and all the It accessories—worn with a cool attitude and hint of sexiness.

HER LOOK

· Eclectic earrings, ornate coat and dressy flats vis–à–vis distressed classic denim.

 

“Russian woman can be divided into two different categories: those that wake up at 12pm and go out for lunch with their girlfriends and those who balance work and family. I belong to the second category and therefore sometimes I have to compromise between comfort and beauty."

5

HELENA BORDON

WHO?

• Brazilian blogger, businesswoman and life-long fashion devotee (she attended Paris and Milan Fashion Week at the age of seven).

 

HER VIBE

• Girl-next-door (but not) with South American flair.

HER LOOK

• A high-low mix. Vintage-wash jeans with a dressy shoe. Not afraid of a statement top.

 

“The off-the-shoulder tops from Johanna Ortiz have captured my eye since the moment I first saw them. They are a total must-have.”